Saturday, August 25, 2012

Online Video Marketing: Promoting & Distributing Your Videos ...

Posted on August 24, 2012

Before jumping head first into online video marketing you will want to know your options. There are a number of ways to promote and distribute your online videos across the web.

YouTube is currently the 2nd largest search engine in the world after Google and YouTube videos get high SEO rankings with Google (Google owns YouTube). YouTube is not just for posting viral videos, it is a great way to be social with other people in your industry. People can come by and check out your page, communicate through messages, and even rate and share your videos.

Quick Tip: To create some serious buzz and great exposure try to create and upload 2-3 videos each week.

YouTube helps your online videos get viral exposure and massive attention. If you are sharing valuable content to your target audience you have the potential to build a huge loyal following!

YouTube is a simple and easy marketing strategy that any small business can use and it can be a significant part of the content you promote to attract people to you and your business. You can reach a much bigger audience by posting your videos to YouTube compared to other sites, including iPhone and iPad users. Plus, you?ll benefit from YouTube search.

Facebook, undeniably the hottest website on the planet, can be a great place to host your company videos. Not only is your target audience likely already on Facebook, you can tag Facebook friends and colleagues in videos as well. This will send them a notification, encouraging them to watch and share.

While Facebook has over 901 millions users, internet video sharing is not the main focus on Facebook, so your videos won?t reach as wide an audience as on YouTube, and people won?t be able to find your videos using Google.

There are lots of sites that allow you to embed your videos for further promotion. Popular sites include Viddler, Vimeo, DailyMotion, Blip.tv and Veoh. One of the coolest sites is WonderHowTo.com. If you have a ?How To? video on YouTube, Viddler, MetaCafe, or any video site that gives you an embed code, then you can post it to WonderHowTo and get hundreds of extra views on your video.

YouTube Preview Image

Some other sites where you can embed your video to include:

  • http://www.flixya.com
  • http://www.spike.com
  • http://www.instructables.com
  • http://www.myspace.com
  • http://www.magnify.net/sites/categories
  • http://www.myvidster.com (Social Bookmarking for Videos)
  • http://www.infectiousvideos.com/
  • http://www.videosift.com
  • http://www.tagged.com
  • http://www.wonderhowto.com
  • http://www.nowpublic.com
  • http://www.vodpod.com

For more strategies on driving traffic to your blog through video marketing grab Blog Traffic Bootcamp -The Ultimate Guide To Unstoppable Blog Traffic.

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Tags: distribution, generating leads with video, how to video marketing, how to videos, online video marketing statistics, promotion, syndication, video marketing, video marketing for beginners, video marketing for small business, video marketing tips, video marketing tools, viral video marketing, web video marketing, what is video marketing, youtube marketing, youtube video marketing

Source: http://andreabolder.com/2012/online-video-marketing-promoting-distributing-your-videos/

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